Tag Archives: Twitter

Live Twitter Timeline Of Osama Bin Laden’s Death – We Are All Reporters!

I found this completely fascinating to read the real time Twitter thread during the US attack on Osama Bin Laden’s Outpost. News reporting truly has changed! This event staples home, that at any given moment, we are all on the spot to report what is happening around us. You and I are now officially news reporters. No pressure!

Check out the full thread:

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CMO.com’s Guide To Social Media Landscape – Updated For 2011

If you are new to Social Media, or concerned about SEO and don’t know where to post content to drive your SEO efforts, then this graph will be your best bud. Thanks to @rebeccaslosberg and @janetaronica for passing along. Great graph for Social Media newbies.

Click the image to enlarge & download


Get The Cliffnotes of #SXSW

Feeling guilty about not attending South By Southwest (SXSW)? Dont! If you follow any event’s #hashtag you will receive the following:

  1. Cliff note quotes
  2. Slide decks via Slideshare
  3. Recordings, video and podcasts of the event sessions
  4. White papers and PDF’s
  5. Invaluable new Twitter and LinkedIn professionals to follow

Honestly, outside of the networking and vendor showcase, I rarely feel the need to attend any event, including SXSW. Would it be cool to attend SXSW? Yes and I probably will, but ultimately I dont feel like I am missing out. Look at my right RSS feed for SXSW…follow the giant green arrow! See it?

Follow that RSS and check it about 2 weeks after SXSW. Everything you could possibly want will be there to get you caught up. If I am wrong, let me have it.  😉 As for other events, I encourage you to try this with events you cant attend, but want to. Just be sure to keep an eye peeled for session #hastags. Most them will have sub hashes- so be aware of that.


5 Ways Social Media Has Changed American Culture

america and social mediaI have to admit, this is the longest I’ve gone without blogging. For that I am sorry. But, I have made a commitment to blog more often, call it my early New Year’s resolution. Hold me to it!

For awhile now I have promised 5 Ways Social Media Has Changed American Culture. So with that, here we go:

1.       Cheap Birthdays

I would love to see how much money Hallmark has lost to the Facebook Birthday wishes, that are universally accepted as adequate. In all  honesty, every morning I look at the “Home” section of Facebook to wish people a Happy Birthday and accompany it with a ridiculous youtube video. The best part, people like it and accept it as a reasonable substitute to sending a card and taking the time to pick one out. In fact, I get more well wishes on facebook for my BDay then I ever did cards in the mail. I am not sure if that says anything about how much people really like me, but it sure made me feel good to be on the receiving end of all those kind words. No $2 to $5 dollar cards needed. I would call that a good ROI for social media. Money saved is money earned.

2.       Stalking Is Ok

Since when is it ok to “stalk people”? Apparently in modern American society nobody bats an eye when they come right out and say “I have been stalking you on Facebook!”  Really?! Ten years ago people would be uncomfortable and wondering how to go about getting a restraining order. Just the other day, I was in Starbucks and a guy got chatting in the female attendant behind the counter. They had a quick conversation about Kings Of Leon, who was being sold at the cashier counter in Starbucks. The conversation ended with the guy saying, and I quote; “hey what is your last name, I would love to stalk you on Facebook and Twitter!” Without batting an eye the girl gave out her name and seemed excited to be “stalked” by this stranger! This girl apparently did not see Silence Of The Lambs?

3.       Lousy Tableside Manners

Rebecca and I went out to dinner last night. While I was waiting for her to arrive, I looked around the resto and saw people texting, no doubt checking into Foursquare and taking pictures of their food. Am I guilty of all of these things? You bet! Think about our Grandparents generation! I remember how many times my Grandmother would yell at me for bring toys to the table. Dinner was sacred time. Today, it is about giving tips while you eat your 3 courses at a restaurant you really may or may not care about.

4.       Minimal effort to be a friend, ex-colleague, sibling, son or daughter

I spoke with my friend Rob yesterday. It had been months since either of us made any effort with each other That is ok, I was completely up to date with what he was doing and how is his birthday was. Likewise for him! See bullets 1 & 2 above.

5.       News Is Political & Politics Is Religious

Remember when you tuned into Dan Rather or Tom Brokaw (can someone find a better picture of Tom for his Wikipedia page? He looks more like a serial killer than a trusted news source) for your unbiased news? I call it vanilla news. News for what it was, nothing more! Simple!  Today everyone is part of the news, and because of that there are many times news items are delivered with a political or religious spin. The end result is a melted separation of church and state. In my opinion that is not a good thing. But with that said, the reality is American culture has a far more religious political landscape then it ever has in its history, and it started with Social Media making each and everyone one of us a news source.

The undertone of this post is a bit negative. But I wasn’t intending it to be. I in fact like being cheap, I don’t care if I am stalked and my table manners have always been suspect. Not to mention, Facebook makes keeping in touch just so darn easy. Lastly, I am personally not very religious, nor political. I don’t trust any politicians, there is always a gain for them. “Public service” is a silly term to use, there is always an underlying reason for everything they do. So I don’t have a strong opinion about bullet 5.

You could say that Social Media has made American culture a bit more lazy and maybe less moral? But think about this, Social Media has raised the value of a birthday card. Heightened the value of someone who respects a person’s privacy  online. Makes you more desirable when you are on a date if you leave your phone in your pocket. Take the time to call and visit those who are important to you. And finally, maybe worth more votes to the politician that is transparent about their reason for running public office, while leaving their religious views at the door. Is this a negative post, or a positive one? Do you agree or disagree? You decide, that is the beauty of Social Media. Like it or not, it is here to stay and is changing our lives and American culture.


@danieltosh Is One Celebrity Using Twitter The Right Way & SEET

Ashton Kutcher Should Take A Clue From Tosh.O

Last year I wrote a post called One Question for Ashton Kutcher and said:

Twitter is not a high school popularity contest. I, like many of the legacy Twitter users, utilize Twitter to learn from my peers to better be able to do my job. I/we use it stay in touch with valued thought leaders in the business  industry in which we work. Ashton may have successfully beat CNN, but CNN’s value proposition is apparent. Their Twitter posts will keep me up to date on the news-real time! Ashton, what is your value proposition? Are you going to tell me who the latest person is you punk’d? If so, I will stop following you as quick as I followed you out of sheer curiosity. That curiosity is to see what you do with your million followers.

Needless to say, I have long since unfollowed @aplusk. Lets be honest- he uses Twitter exclusively to push his message. Yep, he is doing alot for Malaria- I get it. But he is also doing more boasting about how “cool” he is, and only mentioning his fellow celebs.

Enter Daniel Tosh. Now, before moving forward, here is a warning: @danieltosh is offensive. So don’t click on him if you are easily offended. But what he is, is hilarious and gasp- a celeb using Twitter the right way. He engages 24-7 with his fan base, and goes out of his way to answer virtually every tweet after his show. Want proof, see this purposely very long Tweet history- all to make the point:

daniel tosh on twitterMeanwhile, have a look at @aplusk‘s level of engagement- or lack therof. No comparison!

Here is the point. Share, engage, empower and thank“SEET”.  All the right ways to use Twitter whether it be for personal or business use. Daniel does that and Twitter is a staple of his show that ultimately lowers the cost of advertisement. Why? Because the engagement continues all week until the next episode on Comedy Central at 10:30PM EST. That engagement on Twitter keeps the viewers engaged, even when the show is not airing. The business intelligence spawns new ideas for the show. In the end, Tosh.O is a completely organic user generated television experience. Daniel is simply the moderator and facilitator. Brilliant when you think about it. One day businesses will engage their constituents in the same manner – maybe with a little less crass of course!

Thanks for reading, and let me know if I am remiss. Oh, and you are welcome for “that” part of the video embedded on the link above! If you watched it, you know what I mean! Yuck!

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NBA Player Chris Bosh Asks Twitter to make a 80 Million Dollar Decision

Bosh seeks advice on TwitterFrom ESPN:

TORONTO — Chris Bosh is asking his Twitter followers to help decide his NBA future.

The five-time All-Star posted two messages to his almost 96,000 followers Friday night, ending a week of silence with a post that read: “Been wanting to ask. Where should I go next season and why?”

About an hour later, Bosh posted a second message that read: “Ok… Let me rephrase the question. Should I stay or should I go?”

Bosh is expected to opt out of the final year of his contract with the Toronto Raptors, leaving more than $17 million on the table, in order to join a free agent class that could also include LeBron James, Dwyane Wade and Amare Stoudemire.

The seven-year veteran averaged career-highs with 24 points and 10.8 rebounds this year.

Here is my take:

  1. First off, if I was a young millionaire- I would do the same thing. The many know much better then Chris does- lets be honest! The masses cant be wrong and majority will no doubt guide him in the right direction.
  2. Secondly- I wish more companies would make 80+ million dollar decisions and ask the customers first! Maybe Chris is a CEO in the making?
  3. Lastly- Chris this is my plea for you to sign with the Celtics. Garnett, you, Rondo and Pierce equal a Championship in 2011. Plus, Boston is a basketball city. You will love it here. Just ask Paul, Russell, Havlicek, Cousy, Heinsohn, Ainge, McHale and Bird. If you want the best chance to win, come to Boston. Rondo will feed you plenty of easy buckets!

An interesting headline that proves the social aspect of business is here to stay and then some.


2 Examples Of Legal Marketing Utilizing Social Media Effectively

My last post filled my in-box! I was shocked at how many folks pinged me to see more about what Sokolove law is doing to educate and engage people prior to them taking legal action. Today the NECN Personal Injury Sokolove page went live, so it only made sense to share it out as an example of what we are doing from a Social perspective:

Click image to visit the site

personal injury, mesothelioma, asbestos, yaz The YazTalk site is also is taking an “educate before you take legal action” approach to legal marketing.  I cannot share any data points legally,  but I can say Social Media has been effective at extending the Sokolove brand.

Click image to visit the site

yaz, yaz lawsuit, yaz lawsuits

I am happy to speak further about these sites offline.

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